A Glorious Year of Ebooking

Welcome Curious Readers, I am posting here about a whole year of selling self-published ebooks. Many wonders will be revealed to you. Many non-wonders, too. There may even be inadvertent rhymes (at no extra charge).

To recap. Exactly a year ago I began putting my out of print backlist up for sale on various ebook vendors (Smashwords, Kindle, iBooks, B&N, Kobo...). I've been religiously (or obnoxiously) blogging about it ever since. Here are the books I have available.

Yes, Dear Readers. You are correct. Those links are clickable (though depending on what country you're in, you may not be able to buy the books). Each one of my ebooks that you purchase saves the life of a butterfly in Guatemala. Oh, and the money helps me to buy porridge for Oliver Twist. He's looking skinny! Now that my clumsy and somewhat cheesy sales pitch is done let's continue examining the glorious year of ebooking.

Last month, January, was my best ebook sales month yet with 1785 copies of my ebooks sold. Most of the sales were generated by DUST which was selling for the modest sum of $1.49 and twice was in the top 25 for horror on Kindle. The jump in the charts was the result of making the book free then switching it back to paid a few days later (I posted about that process here). I also added another book Northern Frights Omnibus. This book collects all three Northern Frights novels into one volume (which only took a few minutes to do, one of the nice things about ebooks).

That's a quick look at last month. Now here are the overall numbers month by month for this stupendous adventure:

From this chart you can see that sales go up and down and up and down but seem to be trending upwards right now (more on that later). DUST sells by far the most copies because it crosses over from middle grade to YA to Adult (somehow) and has twenty 5 star reviews on Amazon, which helps prospective buyers decide to click that little button (I love that button). But every other book counts and is a sale I wouldn't have made before. You may also notice that The Hunchback Assignments series is only available in the UK (Random House sells it in the US and I'm only tracking my self-pubbed books here). It is selling as much as the Northern Frights series even though the Fright books are available worldwide. Again this book crosses over from YA into adult (a little). The majority of the books sold above have been at either .99 cents or $1.49. The remainder at 2.99 or up (so I can get that 70% royalty). The total books sold in twelve months is...drum roll... 6353.

What you want to see a graph? I am graphically at your service.

Aren't graphs amazingly exciting? The blue colour on the graph is DUST, the other colours belong to the remaining books. Ah if only they all could sell as much as greedy guts DUST. What's that? You want to know how much income I made? Well the questions you ask make me blush, I tell you. Blush! But here it is. For the 6353 copies sold I have earned $4907.02. That's right I'm a thousandaire! That breaks down to about .77 per book (considering my royalty on a paperback is about .70 cents, that's not too bad). And way back when I first blogged about this little experiment (see here)  I said I'd be happy with $1000.00. Obviously, I'm nearly five times as happy (plus so far my costs have been $500.00 for the covers and $200 for advertising--the covers will total about $1500 over time because I am good friends with the artists and they agreed to be paid in installments). The artists, by the way, are Derek Mah and Christopher Steininger. Go check out their sites. It will do your eyes good.

This month will not see as many sales as last month. February is usually slow and there was a big bump in January because of all those new Kindles being sold. Also, I have been switching my books from free to paid and that only works so many times before you stop rising up the charts...so that "engine" won't be on my side. I've also raised my prices because I wanted to have lower prices for the first year as an introduction and price the books higher now that my "name" is out there. But the highest is $3.49, which really isn't much for a high quality book--or even one of my books. Plus, I only have to sell about 4oo copies of DUST at 2.99 (2.05 royalty for me) to make the same amount of money for as I received for the 1638 I sold last month at $1.29 (50 cents royalty to me). There must be 400 readers out there who like to be scared!

I won't be posting monthly anymore. In fact I'm going to be doing my best not to even watch my sales until the end of each month. This is my best time to write and that's what I want to concentrate on. But if anything of interest pops up, I'll be sure to blog about it. Thanks for lending me your eyes (and your brains). I do appreciate it.

Art

P.S. if this blog has been helpful to you, please tweet about it or mention it on any of the other various social media out there. And remember, if you buy a book you will save a butterfly (of course some clod will just travel back in time and step on it thus altering the universe and the timeline forever, but we can't control that).

Digging for Literary Coal

Every once in awhile I have a semi-deep thought. I often compare writing to digging ditches. The idea, to me, is that the artistry doesn't come into the process until much later. I think digging for coal is an even better comparison. We have to grunt and crawl our way into the subconscious layers and the semi-conscious ones banging away with our picks at the rock until the coal comes loose then haul it all back to the surface. It isn't until the rewriting and the compressing of language that we finally come out with a diamond.

Or do we come out with a greenhouse gas producing fuel? Hmmm... better rethink that comparison.



Art

Navel-Gazing Ebook Update: December Sales

Hello and welcome to my ebook navel gazing! What frabjous joy it brings! What slithy toves it creates! Okay, before you all pull out your vorpal blades I'll stop quoting Jabberwocky. In a snicker-snack that is! December was officially my 2nd best ebook sales month since I started last February. Yes, that's 11 months of self-publishing. Funny how the time passes when you're navel gazing. We're almost at the 1 year celebration where I'll spend all my massive royalties on a party in the South Pacific. Or a party in a corner of my garage. Depending on funds, of course.

Herewith is the graph you've all been waiting for:

No new and amazing conclusions this month. Dust did take off and was in the top 100 for horror on Kindle US for a short time. That accounted for most of the sales (Dust is the blue colour on the graph). The Hunchback Assignments continued to sell moderately well in the UK. Total sales across all platforms was 833 copies (Dust sold 570 copies, so that gives you an idea of why there's so much blue in the above column). And total sales since February is 4554 copies (divided between the 9 books I have for sale). Kindle is still about 90% of my sales.

All in all I'm pleased with the response to the ebooks. And every little bit of money I make is going against my mortgage. If someone would just buy about 50,000 books it would all be paid off.

Happy mortgaging!

Art

Attack of the Treadmill Desk III

Well, it's a new year! We've all likely made resolutions. Some of us (okay, me) have already broken a few of those resolutions (but who could stick to a "not eating a Turtle before 9AM" resolution? It's the evil toffee chocolate goodness that gets me).

But I've stuck to my treadmill desk addiction. Since January of 2009 I've been using a treadmill desk as my main means of work and exercise (I blogged about it here and here). I still average four hours a day at 1.6 kph (or 1mph--that's 6.4 kilometres a day or 3.97 miles). The remainder of my writing time I stand at my treadmill desk. I only sit to put my shoes on. In fact my un-treadmill desk is becoming lonely.

Since that first small step on the treadmill desk two years ago I've geekishly kept track of far too many numbers: 1. Walked 108,174 minutes. 2. Traveled 3342.3 kilometres (2076.8 miles). 3. Burned 207,333 calories (equivalent of 2591.7 Turtles). 4. Written 190,000 words.

Benefits: 1) More awake while working and able to work for a longer period of time without fatigue. 2) Able to eat more turtles. 3) Consistent exercise combats depression. 4) Able to eat more turtles. 5) Now able to entertain guests with amazing treadmill desk stories. 6) Generally in better shape.

I've decided to issue a call to action for all you treadheads and treadhead cadets out there. It's right here in this amazing and inspirational video (including some subliminal advertising):

 

Rise up. Press your start buttons. Live long and prosper...

Art

Dust wins the Governor General's Award (Ten years ago, that is)

Recently, I was going through a few old VHS tapes and I—what why are you interrupting me? Oh, what's VHS you ask? It's the video recording format that conquered Beta—what's Beta you ask...ah, just Google it. Anyway, I discovered a dusty tape of the award ceremony for the Governor General's awards in 2001. My novel Dust won the award for Children's Literature that year and that meant a trip to Rideau Hall in Ottawa to see the Governor General and attend an extremely fancy ceremony (Oh, and pick up a cheque for $15,000.00). Money, free food and a mini-holiday! It's every author's dream. Here's the video: [youtube http://www.youtube.com/watch?v=9pjHVUMGscg]

Oh, wait! I wish I was at that ceremony! Actually, the Governor General's ceremony is the closest I'll ever come to getting a medal from Princess Leia. Here is the actual video. The two hour ceremony has been edited down to 5 minutes (in other words I cut everyone else's presentation out).

[youtube http://www.youtube.com/watch?v=8JX7fYs6aIg]

This is still the highlight of my career. Ten years later I'm surprised that all of this happened and that Dust received so much attention. When I finished writing the book I remember wondering who would want to read a slow-building, dark fantasy? 

Ten years! I'm a little grayer and waiting for that wisdom that is supposed to come with age.

Art

A Modest Ebook Update: November Sales

No major news this month on the ebook front. But I do have an amazingly interesting graph:

Okay, it's just a graph. I apologize for calling it amazingly interesting! As you can see after the big "sale-apalooza" in September (1467 copies) sales have levelled out to 493 in October and 586 in November (actually my second highest sales month now). So sales are beginning to trend upwards, though part of this is due to the fact that Tribes was "free" on Amazon last month and that brought the sales of other books up (and the sales of Tribes rose once it went from free to paid status). What's interesting to me is the colour of the November column. Psychedelic, eh? Well, actually I point it out because each colour represents a different book. A variety of my books are selling consistently now, which is a good thing (the blue colour represents DUST which is still by far my bestselling book). And my monthly income will be just over $800.00. Hey, that's a mortgage payment!
If only I had 1000 books on offer. I'd be a millionaire!*
*Actually I did the math. If my 9 books make me 800 dollars a month then 1000 books only make me 88, 888 dollars a month. Hmmph. What a rip off. I can't even buy a jumbo jet with that...